Highstreet (HIGH) Project Analysis-CoinW Institute

2 min readFeb 1, 2023

Highstreet (HIGH) Project Analysis

1.Institute Short Review

Highstreet is a business-centric meta-universe, based on VR technology to create a NFT trading market. Coin official recently released a summary of cz’s latest ama content. When it comes to whether Coin has a plan to establish a meta-universe, cz said he would prefer to invest in other virtual reality or meta-universe games. And earlier was invested in highstreet, precisely belongs to this kind of project, recently highstreet official and announced cooperation with Jay Chou, coupled with the token long-term negative consolidation, technically there is also a certain outbreak may be worthy of attention.

2. Recent outbreak points

Coinan may increase support; cooperation with Jay Chou; oversold rebound.

3. Project introduction

Highstreet is an open world meta-universe that incorporates shopping, gaming, NFT, traditional and cryptocurrency brands in an MMORPG game. Users can earn while playing by completing quests, participating in social events, socializing with players, and buying NFT and real-world brands in-game.

4. Token Role

HIGH is Highstreet’s native functional and governance token and has several roles as follows.

In-game access: HIGH tokens are needed in different areas to progress through the game or to access special events.

Purchase in-game special items: HIGH tokens can be used to purchase special items. For example, real estate or limited edition products within the Highstreet Marketplace.

Governance: HIGH token holders will be able to create proposals and votes on the chain to determine the future features of Highstreet, with voting weights calculated in proportion to the tokens pledged.

5. Token Allocation

Total volume: 100 million

Private Placement Round: 32.84%

Play to Earn: 30%

Developer Funding: 9.5%

Vault: 9.16%

Advisors: 8%

Marketing & Partners: 4%

Public Funding Round: 2.5%

Team: 2%

Early Stage Investors: 1%

Coinlaunchpool: 1%

6. Investment Institutions

Highstreet closed $5 million in funding in August 2021 with participation from Binance Labs, Shima Capital, Animoca Brands and others.

7. Project outlook

Highstreet is essentially a Shopify for MMORPG games, and various brands can launch their own virtual stores in the Highstreet meta-universe, so it also has relatively large room for growth. In the future, with the continuous development of vr and other technologies, in addition to its corresponding ecology under the continuous enrichment and build, we look forward to the performance of its ecological token High.