CoinW releases its limited NFT in collaboration with Kunlun fight and will be listed in Opensea

After announcing the title sponsor of the world-class event, Kunlun Fight, CoinW, the world’s leading cryptocurrency exchange, made another important announcement on June 17, saying that it will cooperate with Kunlun Fight to release a co-branded digital collection, with a limited amount of 999 pieces on sale in the first phase, which is scheduled to be publicly available on Opensea on June 26, 2022.

This official announcement is just three weeks after the last announcement of the title sponsor of Kunlun Fight. Industry insiders believe that this co-branding partnership between CoinW and Kunlun Fight will strengthen the brand influence of both platforms in the global market, and is also conducive to the mutual benefit of the two ecosystems of sports and crypto.

Returning to users, the co-branded NFT takes the form of the airdrop.

The first World Fighting Championship will be played at Madinat Arena in Dubai on June 25, sponsored by CoinW. At that time, Olympic sparring champion, Cai Liangchan and famous Thai action actor Tony Jaa will also have a special match, to bring wonderful fighting and show the beauty of fighting to the audience.

It is known that each of the NFTs has a unique design and the content of this limited digital collection is from the event site (players and audience) of the Kunlun fight competition. The first phase of NFT content is a collection of exciting moments from the fight scene of Tony Jaa, a famous Thai national treasure and international action star in Asia, for fight fans and NFT collectors to collect. In addition, NFT holders can enjoy CoinW VIP membership benefits(V3).

Compared to other sports stars who sell their NFTs for hundreds of thousands of dollars, the biggest highlight of CoinW and Kunlun Fight’s co-branded NFT is free of charge. It will take the form of the airdrop, and interested users can join the community (https://t.me/CoinWNFT), complete the task, and will have the opportunity to get the NFT purchase qualification and gas fee. It is a real return to the support of users.

Sports + NFT will be the next wave of the crypto industry!

2021 can be said to be the first year of NFT, with data showing that NFT transactions reach $17.6 billion in 2021, soaring 210 times year on year. In the past, most NFT projects were focused on art and collectibles, but now, sports have become a brand new application scenario, from IOC to NBA, F1, and MLB, all have become NFT market leaders, and “sports + NFT” is likely to be the next wave in the crypto industry.

According to a recent research report by investment bank Jefferies, the total value of the NFT market is expected to grow to $75 billion by 2025, with much of that growth driven by a boom in sports NFT products.

There is no doubt that the combination of NFT and sports is the future trend, which not only meets the needs of fans without violating the spirit of sports, but also opens the door to a new world for sports NFT, and “NFT + sports” is likely to become the next new windfall.

A strong partnership to create a win-win situation for both sports and crypto ecosystems

Before 2020, cryptocurrency participation in sports marketing was rare. Around 2020, cryptocurrency participation in sports marketing will be at an all-time high. According to Nielsen’s latest Global Sports Marketing Report, the total number of deals between cryptocurrencies and sports companies grows by 1,100% between 2019 and 2021. Nielsen analysts expect blockchain companies to spend $5 billion on sports sponsorships in 2026, a 778% increase from 2021.

There is no denying that cryptocurrency exchanges can leverage sports marketing to further enhance their brand influence, while the sports world can leverage the funds provided by cryptocurrency exchanges to alleviate the huge economic pressure caused by the epidemic. For example, CoinW, the world’s leading crypto trading platform, and KunlunFight, the world’s fighting championship, have joined forces to open a new chapter of deep cross-industry cooperation. The strong collaboration further expands the international layout of both “Kunlun Fight” and “CoinW” brands, ultimately achieving a win-win situation for both sides.